12 reasons why newspapers are losing the online battle By Anders Toxboe on Jul 15, 2015

Most newspapers found its online form in 1998, and stayed there. Now that the alternatives are good and many, one would think that the newspapers would put more effort into creating great digital products that can compete with the new kids o...

6 online shopper personas that will increase your conversion By Maya Nix on Jul 09, 2015

We're all different. We each have our own individual style. I have identified six _recurring patterns of behavior_ that I identify as specific "online personality types". Statistics show that a customized user experience increases conversion...

How to get better at UI and UX design By Anders Toxboe on Jun 10, 2015

In the quest of becoming a good UI designer, you can come a long way by reading books, attending conferences, formally educating yourself, trying out tutorials, or just experimenting on your own. However, if you want to go into hyper-speed i...

Nir Eyal: Trigger users' actions and reward them to build habits By Anders Toxboe on Jun 03, 2015

Nir Eyal is the author of the book "Hooked: How to Build Habit-Forming Products", which describe how we through designing for continuous cycles of triggers, actions, rewards, and investments, can build habit forming products.

10 credibility boosters for your web site By Anders Toxboe on May 26, 2015

The Stanford Persuasive Technology Lab has compiled 10 guidelines for building the credibility of a website. The guidelines are based on 3 years of research that included more than 4,500 people.