Recent screenshots of basecamphq.com - UI-patterns.com

Goldilocks Effect user collection: basecamp

Mon, 21 Mar 2011 20:56:25 +0000

Sun, 09 Jan 2011 22:26:49 +0000

The product tour for Basecamp has copy that especially appeals to emotions over facts. It seels more than it teaches.

Sat, 23 Oct 2010 13:56:17 +0000

Sun, 04 Jan 2009 18:51:29 +0000

If your credit card associated with your basecamp account expires, this page is shown – almost similar to a 404 page.

Notice how the user is guided to actions by the paragraphs “OK, so now what?” and “What if the account owner is no longer around?”

Thu, 25 Dec 2008 14:21:13 +0000

The 37signals product Basecamp has recently cut down on its subscription plans and now only feature 3 options.

Thu, 07 Feb 2008 00:04:50 +0000

Wed, 06 Feb 2008 23:10:02 +0000