Free review · Persuasive Patterns

Find out where visitors get stuck.

Products lose people at three moments: deciding to sign up, using it for the first time, and coming back. Send us a page and we review it against the Persuasive Patterns, with most attention on the first moment, where most people are lost. Within 1–2 business days, you get an email with where visitors get stuck, the psychology behind it, and what to change first.

A public page that starts with https://, such as your homepage, pricing page or signup page. It must not redirect to another website.

What the page should get visitors to do. We judge the page against it.

One free review per email address per week. We only look at the public page, as a visitor would see it. Privacy policy.

Activation

Onboarding

4 issues

  • Lack of onboarding assistance
  • Confusing error messages
  • Inconsistent design patterns
  • No clear next step after signup

Actions

  • Simplify signup flow
  • Add progress indicators
  • Implement onboarding tours
  • Utilize empty states
An example of one area in a review. Each issue comes with what we saw, why it matters, and the pattern to apply.

How it works

Send the page

Enter the address of the page you want feedback on, and the email address the review should go to.

We review it

We take a full-length screenshot of the page and review what visitors see against the 80 Persuasive Patterns.

Get your report

Within 1–2 business days you get an email with the issues that matter most, the psychology behind each, and what to change.

Questions

Is it really free?

Yes. You get one free review per email address per week, and Product Weekly, the weekly Learning Loop newsletter on product discovery, design and strategy. Need more reviews, or a review of a whole flow? Email info@learningloop.io.

Which pages can you review?

Any public page that starts with https:// and that a visitor can see without logging in: a homepage, landing page, pricing page, product page or signup page. We do not review pages behind a login, pages that redirect to another website, or adult, gambling or unsafe websites.

What do you do with my page?

We open it once, like a visitor would, and take a screenshot to write the review from. We do not log in, fill in forms or collect the page's text. Your email address and the address of the page are kept with your newsletter subscription, as described in our privacy policy.

Who is behind it?

UI-Patterns.com and Learning Loop, both by Anders Toxboe. The Persuasive Patterns are a collection of psychological principles that explain why people act the way they do. Read them all in the Persuasive Patterns playbook, or get them as a printed card deck.