Robert Fabricant

Robert Fabricant is an Executive Creative Director at frog design, where he leads the company’s efforts to expand into new markets. He has been with frog since 2001, leading a multidisciplinary team in New York across product design, interaction design, environments and branded experiences, for clients such as MTV, GE, Virgin Mobile, Barnes & Noble and the BBC. Earlier he led the Research & Development team at Organic and worked at @radicalmedia, Microsoft Research and Edwin Schlossberg Inc. He is an adjunct professor at NYU’s Interactive Telecommunications Program, where he teaches a foundation course in interaction design.

In Behavior is our Medium, recorded at an IxDA event in 2009, Robert Fabricant argues for seeing human behavior as the material interaction designers work with. The talk is filed under interaction design and designing behaviors.