Christina Wodtke

Christina Wodtke is a designer, author and lecturer at Stanford University, where she teaches in the human-computer interaction program. She has led design and product work for LinkedIn, Myspace, Zynga and Yahoo, founded the online magazine Boxes and Arrows and co-founded the Information Architecture Institute. Her books include Information Architecture: Blueprints for the Web, Radical Focus, a business fable about using objectives and key results (OKRs), and The Team That Managed Itself.

In her talk “Ideas are cheap. Execution is everything.” (IxDA Events, 2014), Christina Wodtke addresses how ideas turn into results, touching on design process, interaction design and team management.