Blog
Displaying Blog post 31 - 40 of 120 in total
I’ve spent the last 4 months prototyping and testing the Persuasive Patterns card deck, which will ship its pre-orders when spring comes. As I conducted test after test, I found the key to successful use of the cards being as much bei....
It's about time to get ready to celebrate the holidays. I hope that peace has found its place for you, and you will have time to reflect over 2015 and prepare for 2016.
Through an elaborate online study of 8000 people on 300 sites, collecting 1000 diaries, interviewing 500, and socially listening to 50 brands, Pamela Pavliscak dug deep down into how and when we experience happiness when we are online.
I frequently find myself indwelled in video of conference talks on youtube.com. It is often when I’m researching for a new blog post, adding an addition to my online course, or trying to figure out a solution to that annoying problem a...
Small tweaks can lead to crucial changes in your conversion. In this article, I’ll examine how design patterns, psychological principles, and practices can help you increase your conversion.
Most newspapers found its online form in 1998, and stayed there. Now that the alternatives are good and many, one would think that the newspapers would put more effort into creating great digital products that can compete with the new kids o...
Nir Eyal is the author of the book "Hooked: How to Build Habit-Forming Products", which describe how we through designing for continuous cycles of triggers, actions, rewards, and investments, can build habit forming products.
The Stanford Persuasive Technology Lab has compiled 10 guidelines for building the credibility of a website. The guidelines are based on 3 years of research that included more than 4,500 people.
After participating in a brilliant Brian Cugelman's workshop at SXSW 2015, I sat down with Brian for a talk about how to best apply psychology to your user experience. I asked him for advice on how to effectively apply psychology to user ex...
Use rewards to encourage users to continue behavior, that you want them doing.
From the archive
- Stop Designing Use Cases. Start Designing Capabilities.
- How to get better at UI and UX design
- Sell before writing a single line of code
- When business plans are a waste of time
- Making the Hook Model actionable
- Making the Fogg Behavior Model actionable
- The tipping point of Persuasive Design
- Introducing the Validation Patterns Card Deck
- Beyond usability: Designing with persuasive patterns
- Mapping design goals to tactics
- Designing for push and pull in web design
- Optimization vs innovation