Design, discovery and humor

In this entertaining and often very funny 2009 TED talk, David Carson, the graphic designer and art director best known for his innovative magazine design and experimental typography, discusses examples of simple design, some good and some bad.

He shares his views on people’s emotional response to design, including the role of the artist’s intuition, and encourages designers to embrace their personal perspective to bring a unique approach to their work. He also forecasts that people will become the center of advertising in the technological age.