Design Games

Would you like your design team to collaborate better, or to get more valuable insights from focus groups and interviews? In this talk from UX Lisbon 2014, Donna Spencer, an information architect and interaction designer known for her work on card sorting, presents design games as a fun, technology-neutral way to gather design insights.

She shows how to use them in many situations and with all types of people. Freelisting, modified card sorting and scavenger hunts help you learn about your users’ language and categories. Design the Home Page and Divide-the-Dollar help identify and prioritize functions and features. Reverse-it and idea cards help break a creative block and generate ideas.

Donna has played these games with users, stakeholders and design teams, and the talk draws on her experience organizing them so they provide useful input to the design process.