Mini pattern

Problem summary

We are more likely to make a decision when there are fewer options to choose from

Usage

This card is part of the Persuasive Patterns printed card deck

The Persuasive Patterns Card Deck is a collection of 54 design patterns driven by psychology, presented in a manner easily referenced and used as a brainstorming tool.

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Solution

How many choices do you offer? Can this be reduced? Every time you make it easier for users to think, they are more likely to make a decision.

Simplify decision paths and present the more complex choices first.


User Interface Design Patterns