Mini pattern

Problem summary

We crave more when teased with a small bit of interesting information

Example

groupon.com

Groupon.com plays on users curiosity to complete sign up by hinting the end result in the background.

Usage

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Rationale

Reveal just enough to arouse interest and tease users into taking action to reveal more. Users want to fill the information gap, and your job is to delay filling the gap for as long as you can without introducing too much discomfort. Keep them hanging on.


More examples of the Curiosity pattern See all 2 example screenshots

User Interface Design Patterns